JAKARTA, MARCH 15, 2024. PT XL Axiata Tbk (XL Axiata) through the XL Prepaid service, known for its consistent offers and services for Indonesian families, showed special appreciation for mothers, recognizing their vital role in the family. Coinciding with the Ramadan moment, XL Prepaid launches the "WeAreMoms" campaign as an appreciation for mothers who tirelessly give the best for their families.
David Arcelus Oses, Director & Chief Commercial Officer – Commerce XL Axiata, stated, "XL always strives to offer services that resonate with families. Mothers play a significant role within the family unit. We acknowledge the increasing responsibilities of mothers, not only within the household but also in various other roles such as being employees, entrepreneurs, sports trainers, and more, all of which have positive impacts. We deeply value their dedication and the warmth that is irreplaceable for their families, especially during Ramadan. This initiative reflects our commitment to delivering excellence to our customers and the Indonesian community."
In honor of mothers during Ramadan, XL has organized various programs:
We Are Moms Podcast
A digital platform on XL's YouTube Channel (@myXL) featuring podcasts with inspiring stories and unique experiences shared by mothers. This podcast aims to provide entertainment and encouragement for moms.
Bukber We Are Moms
Daily Bukber Treats for mothers across Indonesia throughout Ramadan. Mothers can enjoy breaking their fast with friends, whether they're from sports groups, workplaces, businesses, and more. Detailed information about these activities is available on XL's Instagram (@myXL).
David also mentioned that XL offers attractive deals to support mothers to carry out their various roles, and also for all loyal XL customers to fulfill their activities during Ramadan to Eid in a productive manner. Special Ramadan packages, starting from IDR 3,000, are available from March 10 to April 17, 2024, on the myXL Application.
Here are the available package options:
1. Sahur & Ngabuburit Internet Package
· Sahur package with 2GB quota for IDR 3,000, valid from 2 – 6 am WIB.
· Ngabuburit package with 2GB quota for IDR 3,500, valid from 3 – 6 pm WIB.
2. 3-Day Application Combo Package
· 3GB Gamers quota for IDR 4,000,- to access the Mobile Legends, Free Fire, PUBG game applications.
· 2GB Watch quota for Rp. 5,000,- to access the VIU, Vidio, KlikFilm, Vision+ applications.
· 5GB Lifestyle quota for IDR 10,000,- to access TikTok, Instagram, Spotify.
· 7GB Combo quota for IDR 17,000,- where customers will get 4GB main quota, 3GB TikTok & Instagram quota, and a Noice Premium subscription voucher for 30 days.
3. Muslim Pro Package
· Muslim Pro Qalbox Premium voucher for 3 days access: IDR 3,500.
· Muslim Pro Qalbox Premium voucher for 7 days access: IDR 6,000.
· Muslim Pro Qalbox Premium voucher for 15 days access: IDR 11,000.
· Muslim Pro Qalbox Premium voucher for 30 days access: IDR 20,000.
4. Ramadan Promo for XL New Customers:
· Xtra Combo Flex Starter Card with Ramadan Quota Bonus Options of up to 40 GB.
· Bonus is valid from 01:00 - 06:00 am.
· Available at the nearest credit shop
5. Special offers on myRewards and XL Points. During Ramadan and Eid, loyal XL customers can share their myRewards benefits with their mothers or families, and exchange XL Points for various benefits including WhatsApp Sahur Quota, WhatsApp Ngabuburit, Unlimited access to GoFood & GrabFood, and attractive discount vouchers from various partners like Switzerland- Belhotel International, Zest Hotels International, Trans F&B, Blibli and Segari.
For customers buying Sahur, Ngabuburit and Combo Application Internet packages and paying with GoPay, they will get additional cashback of up to 50% with a maximum of 10,000 GoPay Coins.
Currently, XL Axiata presently serves 57.5 million subscribers, backed by over 160 thousand BTS’s, mostly 4G enabled, and a vast fiber optic network spanning over 159 thousand km. This network covers most of Indonesia's archipelago. XL Axiata continually invests in fiber networks, transmission, backhaul, network modernization, and other upgrades to enhance stability, capacity, and data service quality in response to rising data traffic.